New! Benjamin Moore 2013 Color Trends Predictions!
This is that big week in design, that happens only twice annually – Benjamin Moore and Pantone release their color predictions for Fall 2012 and the coming year (You will get the Pantone Report on Feb 28 – the day of release, here on ReDo-it Design). These reports are provide the professional in the trade such as interior designers and architects with a heads-up on the latest directions in style.
There is ALLOT to follow – I will name designers where possible, but the webinar is nearly an hour of fast-paced info and it’s all you can do to keep up with the big picture. If anyone has a credit to add, please chime in on comments!
I purchased the palettes the day they were offered on Benjamin Moore’s website, so I have already shared some of my thoughts on the new color trends, which you’ll see linked at the bottom of the page. Last week’s articles focused on the connections between current trends of color, pattern, and design style and its economically driven nostalgia for simpler eras past manifest in historical influences. Today’s webinar, lead by Andrea Magno began and remained focused on precisely that dynamic.
“As we look to the future” she says, “We find that our ideas are rooted in the past. What is new is in the details.”
Intersection is about the connections between overarching themes of color and style details in texture and influences on style in the year to come from years past – and a growing trend toward environmental conservancy. Intersection mixes color, and style, looking to the past and up-cycling what might have been refuse to re-purpose history into a practical, durable and stylish future the consumer and the world they inhabit.
Emotional responses are created in the year to come by design that mixes technology with an ode to vintage style (in other words, more of the Bohemian eclecticism). Part and parcel of the nostalgia is a renewed emphasis and value placed on craftsmanship implying an increased trend of turning away from mass production, and a throw-away design aesthetic and society.
Of the Color Pulse brochure, Magno states “Flow is inspired by designs from the 1940’s and 50’s but is made modern through complexity in the color palette. This is aesthetic is evidenced in a great many home decor looks for fall, such as this image I snapped at Designers Guild’s Manhattan showroom a few weeks ago.
Note the exquisite attention to detail, such as actual vintage buttons worked into the vintage design of this Christian Lacroix Collection pillow – and the pail hues of rose.
A traditional collage motif is redefined with and weighted to create a chunky textural mix intersected again retro construction, reshaping both color and texture to create something new.
Traditional crafting and techniques will continue to see a resurgence in 2013, with artist consortiums such as bricolage presenting sold out workshops in textile up-cycling. http://www.stroudinternationaltextiles.org.uk/workshops.html
This viral movement is not limited to grassroots. Couture names like Fendi are re-purposing leftovers from their coveted bags to create new coveted items with a bit of soul…these are the themes of CYCLE colors
…creating items as unlikely and diverse as rugs created from discarded wool blankets created originally for kids with epilepsy (a pressure disorder) who spend more than a modicum of time on the floor.
Vintage and comfort collide in emerging trends (or re-trends) waxing nostalgic on simpler times, bringing back retro looks that are kitschy fun from labels to runway.
Textile artist Maria Westerberg creates quilted items from her own personal history – changing the history of an object to future by giving it a new lease on life. The floor pouf shown are textiles that document the history of her own life.
The exuberant colors of ANIMATE take a bit of inspiration from Anime characters, and that energetic palette.
…and speaking of color, let’s get to the meat and potatoes of the color predictions!
Color and its expression in art are experiencing a transformation from inaccessible to interactive! The colors of ANIMATE are bold and also encourage a youthful bravado and approachability as well as a focus on up-cycling
Retail display is following art’s example. In London, window shoppers are encouraged to change and interact with the colorful display and to change it while exploring the shoes.
Brights include a myriad of grassy to acid greens, with a surprising bit of ’80’s influence, proving once again that ANY dead design genre is capable of resuscitation!
Green is of course, not the calling card of the ’80’s but the banner under which environmental and subsequent social issues continue to mobilize in the year to come.
Amongst the images shared, was an office building in Zurich (above right) where work zones where partitioned into streets and neighborhoods associated with a group function – word is that is actually improved productivity! Maybe I will turn the kids’ rooms into avenues…
Green think of course incorporates recycling, up-cycling, and again, an emphasis on quality driven elements that you won’t want to discard.
Oranges are not exclusive to Pantone’s predictions hinging on their color the year prediction; Tangerine Tango. The cycle palette hinges on up-cycled style, but its focus is a gorgeous red-orange.
Red-orange and deep denim blue are supported by a cast of yellow-ochre shades that serve as neutrals in this color group.
The ombre sofa attests to a continued market fascination with fading gradation of color – and remember what I have written about choosing a saturation of hues! Choosing your comfort zone with saturation is key to taking a color from a generic “trend” to creating your own signature design and style.
Fragmented and geometric patterns add a modern edge to an already bold color statement, and are mentioned as a sidebar in new trends.
And chunky textiles are call-outs in the market place world-wide, with that 40’s – 50’s influence on construction, so reminiscent of design legends like Hans Wegner and Florence Knoll.
Yellows and ochre variations are big in 2013, and we have become accustomed to their use as neutrals on real estate shows such as Designed To Sell, focused on effective staging for a quick sale – but they are equally capable of setting the stage for bursts of those fabulous cadmium oranges or denim blues!
The up-coming trends show purple with its compliment, yellow in materials that are knitted, folded, crimped or otherwise textured.
Purples are fast becoming the new neutral staples, with shades shifting from rich indigo or plum shades to the gray range.
Purples are being used as an extended family group, mixing many shades of that versatile red and blue beginning with a comfort-color result – this is a technique that can be successfully utilized with ANY color family, and offers a great deal of control to the designer, leaving your space open to a saturated use of color, or a more neutral variation peppered with bright punches of color.
Fabio Nobanic chairs sported that purple and yellow playful color mix, with a result as Andrea Magno duly notes that’s not quite as “creepy” as the unsettling all black and white originals – Liechtenstein style graphic prints are also noted as trends to watch.
Blues include Caribbean tones such as turquoise and Cuerilian blues, this year influenced by purples – and again, inclusive of a textile imprint on the design.
Blues from ranging from Navy to Turquoise feel the rich influence of purple are exciting and chic.
I want this for my husband and teens – Hector Serrano designed a watch meant to measure the time spent in isolation on social media, to examine whether we are connected in real time – I think not!!
Speaking of which…Connect explores the connections between color and life style in a changing future, ever more technologically driven.
Before we leave the forecast of brighter tones, Fall would not be Fall without Reds.
Reds with a blue cast, such as that must-have red velvet shades (above left) are also in the forecast for 2013. I love red, but people are frequently more willing to wear it than to incorporate it into home design.
Neutrals are the designer staple, and they continue their love-hate relationship with these muted tones in 2013. What designers love about neutrals is that they ground stronger color statements – but also create a shield from risk that can be very difficult to get the average person to step out from behind.
Undertones are making neutrals more interesting in Predictions for the year to come; cool cast mixed with warm casts, place an emphasis on pattern in the mix – and furniture accents that mimic clothing in knits.
…mixed with this year’s constant – up-cycled elements!
A Cool transfer color application adorns this reclaimed wood creating art suitable for wall art or a floor inset any stylish space! Wood tones are inspiring nearly all the neutral tones for 2013.
From raw finish to high tech, 2013 offers choices – from reclaimed to high-tech, and finishes from naturally raw to high gloss or matte…
and explores the Connections between an increasingly technologically driven society and the natural elements at the foundation of our existence on the rock we call home.
Below, Canons No Real Wonder display (this may have been at NeoCon) places viewers beneath the large curved screen projecting footage that includes the sun rising and settings, beneath a canopy of hundreds of stands of optical cord, surrounded the viewer with beams of light.
White figures into the trends for 2013, in ethereal applications with varying surface applications.
The installation above is actually a fine mist, strategically lit for an intriguing effect, in sharp contrast to bright white interior that could be waiting in the next life!
Art mimics trends again, exploring the color variations resultant from light, dominated by the moody influence of purple on many elements of 2013
What an achievement – I didn’t cover it all, but you took in allot! Below are some impressions of the individual color groups of a less esoteric nature, in consideration of planning your re-designs for 2013.
Remember – trends are not absolutes, but they are pocket guides squeezed into a few dozen choices by color gurus at Benjamin Moore who have explored emergent design and its color palettes world-wide! Use this pocket guide to make it you :-)
- Color Trends 2012 / 2013 – Benjamin Moore Color Pulse – FLOW (redoitdesign.wordpress.com)
- Color Trends 2012 / 2013 Benjamin Moore’s Color Pulse 2013 – ANIMATE (redoitdesign.wordpress.com)
- Benjamin Moore Color Pulse 2013 – Up-Cycle (redoitdesign.wordpress.com)
- Color Trends 2012 – Taming Benjamin Moore’s Fluid Blues (redoitdesign.wordpress.com)
- New – Color Trends 2012 – Color Pulse 2012 by Benjamin Moore | Re-Do it Design (internationalvisual.wordpress.com)
- Spring 2012 Pantone Trends – Trends Immitate Art (redoitdesign.wordpress.com)
- Color Trends 2012 – Violet Twilight Color Stories Go Neutral (redoitdesign.wordpress.com)
- Color Trends 2012 – Elemental Greens! (redoitdesign.wordpress.com)
- Weekend Warriors – Magic Metallics and Luster! (redoitdesign.wordpress.com)